Glamhive & Mary Kay Global Design Studio Announce First-Ever Global TikTok Reality Show Based on Style —Step & Repeat— Showcasing Talent in Wardrobe, Makeup & Hair from TikTok Users Worldwide
Today, Glamhive and Mary Kay Global Design Studio announce Step & Repeat, the first-ever style show launching on TikTok. Step & Repeat is a five-week style competition and mentorship program where wardrobe stylists, makeup artists, and hair stylists worldwide compete in the fast-paced environment of TikTok to drive their business success. The international competition is open to all and goes live on June 22 on TikTok.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210617005552/en/
CEO & Founder of Glamhive (Step & Repeat Co-Creator) Stephanie Sprangers (Photo: Mary Kay Inc.)
TikTok's community has been growing at an incredible pace since the start of the pandemic, and unique new talents are being discovered daily on the platform. The most ambitious parlay their popularity into business opportunities, transforming entertainment into entrepreneurship, a mindset supported and lauded both by Glamhive and Mary Kay, particularly now, as the world opens up to a "new normal" with many embarking on new careers.
Both companies believe that now is the time to rally around talent - from the established to yet-to-be-discovered stars - to help them develop their personal brands, one of the keys to style industry and entrepreneurial success. Thus, they are announcing Step & Repeat, the first-ever global style competition on TikTok, giving structure, recognition, and rewards to winners weekly.
Glamhive and the Mary Kay Global Design Studio have partnered to create Step & Repeat as a global stage open to anyone who wants to explode onto the international scene and get recognized for their incredible talents in wardrobe, makeup, and hair styling.
Each week, Step & Repeat's host, Johnny Wujek (celebrity clients include: Katy Perry and Mariah Carey), will announce a theme-based challenge, and TikTok users will create their best wardrobe, makeup, or hair style look for that theme. Videos will incorporate the show's custom sound, "Step & Repeat," the hashtag #stepandrepeat, and the hashtag associated with each challenge, enabling all entries to be discoverable by the show's judges.
The show's celebrity judges Nicole Chavez (celebrity clients include: Scarlett Johansson, Kristen Bell, and Catherine Zeta-Jones), Claire Sulmers (CEO and Founder of media and e-commerce company, Fashion Bomb Daily), and Andrew Fitzsimons (celebrity clients include: The Kardashians) will duet the best looks from around the world and cast their votes for winners in each category. In addition, the show will incorporate special guests doing surprise duets; TikTokers can duet each other to combine looks and cheer on their favorite participants.
At the end of each challenge, host Johnny Wujek will announce the winner in each category: wardrobe, makeup, and hair. Each winner will receive a cash prize and a one-hour mentoring session with one of the nineteen industry leaders stepping up to provide mentorship.
At the end of the five weeks, Step & Repeat will announce one overall winner for each category, crowning it the very best in wardrobe, makeup, and hair based on entries from all over the world.
Stephanie Sprangers, CEO & Founder of Glamhive (Step & Repeat Co-Creator)
"Our goal is inclusivity + opportunity. Anyone can join. Anyone can win. And winners have the opportunity for a conversation that could truly be life-changing -- this is what excites everyone the most."
Sprangers is the Founder and Chief Executive Officer of Glamhive, the online personal styling service that brings expert personal stylists and makeup artists - recruited directly from Hollywood and Instagram - to everyone. With Sprangers' leadership, Glamhive has developed proprietary software that allows stylists to take clients through a styling experience that is 100% online, which means people can work with stylists anywhere in the world.
Johnny Wujek, Celebrity Stylist and Costume Designer (Step & Repeat Host)
"Step and Repeat is going to be such a celebration of creativity and innovation. I can't wait to witness all the global glamour the world has to offer."
HBO Max legendary costume designer and stylist Wujek excels at styling for every stripe. From mass glam (Kim Kardashian) to edgy-cool (Kate Mara) to outrageously pop (Katy Perry), his styles are iconic as he has become one of the most in-demand stylists in the world.
Nicole Chavez, Celebrity Stylist (Step & Repeat Judge)
"I'm excited to encourage and support creatives like myself as we all learn to navigate the post-pandemic world where in-real-life has blended with the digital to move our careers forward."
Chavez is one of the most in-demand stylists today. Her clientele includes A-List stars Kristen Bell, Rachel Bilson, Jessica Simpson, Scarlett Johansson, Catherine Zeta-Jones, and many more. Her work has been featured in many publications, including W, InStyle, and Harper's Bazaar.
Andrew Fitzsimons, Celebrity Hairstylist (Step & Repeat Judge)
"I have worked all over the world, starting in Dublin, then living in Paris and New York. As someone who left school at 13-years-old and was always into the arts, I'm really going to look for someone with a great personality. Someone who is outgoing—that's a big part of selling your talent because you need to break through the ice with your personality."
Fitzsimons is an internationally renowned celebrity hairstylist. His client roster has included Khloe Kardashian, Kylie Jenner, Shay Mitchell, Ashley Graham, Joan Smalls, and more. His work has been featured in Vogue, Harper's Bazaar, ELLE, and dozens more.
Claire Sulmers, CEO and Founder of Fashion Bomb Daily (Step & Repeat Judge)
"I'm so excited to be a part of this revolutionary competition and continue to be a champion for diversity and inclusion in fashion!"
Sulmers is the CEO and Founder of FashionBombDaily.com, a media and e-commerce company. Her pioneering work ushered in a new wave of digital journalism that fed and fueled an under-served community of African-American and Latino style lovers wanting to know more about a brand from the culture. Beyond developing and directing content for Fashion Bomb Daily and its affiliate sites, Sulmers has done extensive style writing for other platforms, including Vogue Italia, Vogue Paris, and ESSENCE Magazine.
Mentors include celebrity stylists and makeup artists who work with the biggest names in Hollywood and beyond, including Angelina Jolie, Serena Williams, Carolyn Murphy, Naomi Watts, Kristen Bell, Khloe Kardashian, Kristen Stewart, Matthew McConaughey, and more. Some of the other biggest names in costume design, media, and venture capital serving as mentors are:
Meg Chapman & Jordan LaValle, The Closet Files
Kesha McCleod, Visual Architect/Stylist/Author
Janelle Miller, Celebrity Stylist
Tara Swennen, Celebrity Stylist
Sonia Young, Celebrity Stylist
Jennifer Rade, Celebrity Stylist
CELEBRITY MAKEUP ARTISTS
Quinn Murphy, Celebrity Makeup Artist
Mary Wiles, Celebrity Makeup Artist
Laura Rugetti, Celebrity Hairstylist & Owner of The Beauty Can
Larry Sims, Celebrity Hair Stylist
Quentin Thrash, Celebrity Barber & Menswear Designer
Sheridan Ward, Celebrity Hair Artist
Mandi Line, Costume Designer
Pandora Amoratis, US-Style Director, Daily Mail
Alexis Bennett, Commerce Writer, Vogue magazine
Kelsey Stiegman, Senior Style Editor, Seventeen
Brian Underwood, Beauty Director, Oprah Daily
Carrie Colbert, General Partner, Curate Capital
For more information, visit https://www.glamhive.com/tiktok.
Glamhive was founded by entrepreneur Stephanie Sprangers in 2017 with the vision to democratize personal styling and the premise that the confidence that comes with glamour should not be exclusive to the rich and famous. The online styling experience offers anyone with WiFi connection access to stylists who will provide them with the support they need to be the best version of themselves. The Glamhive platform is a seamless end-to-end platform for stylists to help them grow their network and their business, 100% virtually.
About Mary Kay
One of the original glass ceiling breakers, Mary Kay Ash founded her beauty company more than 58 years ago with three goals: develop rewarding opportunities for women, offer irresistible products, and make the world a better place. That dream has blossomed into a multibillion-dollar company with millions of independent sales force members in nearly 40 countries. Mary Kay is dedicated to investing in the science behind beauty and manufacturing cutting-edge skin care, color cosmetics, and fragrances, and partnering with organizations from around the world to drive a positive social impact. The Mary Kay Global Design Studio is the in-house creative agency serving as the creative incubator for Mary Kay’s fashion, designer and influencer collaborations and branding campaigns, to transform product and packaging design and consumer-facing digital innovation. Learn more at MaryKay.com.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
Stephanie Sprangers, Founder + CEO, Glamhive
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Prosus FAQ's Regarding the Voluntary Share Exchange Offer to the Holders of Naspers N Ordinary Shares30.7.2021 19:00:00 CEST | Press release
NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN OR INTO ANY JURISDICTION IN WHICH SUCH RELEASE, PUBLICATION OR DISTRIBUTION WOULD BE PROHIBITED BY APPLICABLE LAW. PLEASE SEE THE IMPORTANT DISCLAIMERS AT THE END OF THIS ANNOUNCEMENT. Shareholders are referred to the prospectus (Prospectus) published by Prosus N.V. (Prosus) on 12 July 2021 in respect of the voluntary share exchange offer by Prosus to Naspers (JSE:NPN) (LSE:NPSN) N Shareholders (Exchange Offer). Further to the announcement issued by Prosus today, shareholders are advised that since the publication of the Prospectus Prosus has received certain frequently asked questions regarding the Exchange Offer and has therefore made certain materials available today at www.share-exchange-offer.com, where these frequently asked questions have been addressed by Prosus. Cape Town South Africa 30 July 2021 About Naspers Established in 1915, Naspers has transformed itself to become a global consumer internet compan
Prosus FAQ's Regarding the Voluntary Share Exchange Offer to the Holders of Naspers N Ordinary Shares30.7.2021 18:59:00 CEST | Press release
Shareholders are referred to the prospectus (Prospectus) published by Prosus on 12 July 2021 in respect of the voluntary share exchange offer by Prosus to Naspers N Shareholders (Exchange Offer). Since the publication of the Prospectus Prosus has received certain frequently asked questions regarding the Exchange Offer and has therefore made certain materials available today at www.share-exchange-offer.com, where these frequently asked questions have been addressed. About Prosus Prosus is a global consumer internet group and one of the largest technology investors in the world. Operating and investing globally in markets with long-term growth potential, Prosus builds leading consumer internet companies that empower people and enrich communities. The group is focused on building meaningful businesses in the online classifieds, food delivery, payments and fintech, and education technology sectors in markets including India, Russia, and Brazil. Through its ventures team, Prosus invests in
I’mbesideyou Inc. Launched “UNION OF EMOTIONS” Service Using AI to Visualize Cheering Each Other Across National Borders30.7.2021 16:25:00 CEST | Press release
I’mbesideyou Inc. (Setagaya-ku, Tokyo CEO: Shozo Kamiya, hereinafter referred to as I'mbesideyou) launched the "UNION OF EMOTIONS" service on July 23, 2021, the opening day of an international sporting event. This is the first time we have been able to visualize people cheering each other with emotion analysis AI. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210730005404/en/ A visualization of the emotions of cheers flying around the world: Click on each cheer to learn more about that country. (Photo: Business Wire) More than 20,000 cheers have already been sent from more than 79 cities across more than 14 countries around the world, and the sight of the cheers flying across the globe has moved many people on social media. UNION OF EMOTIONS, is the world's first example of people's emotions connecting in real time across countries with the help of AI. It is scheduled to be available until August 8, when the closing ceremon
Palace Bidco Oy (“WSIP Bidco”) Has Received Necessary Regulatory Approval Concerning the Recommended Cash Offer to the Shareholders of Adapteo Plc (“Adapteo”)30.7.2021 14:23:00 CEST | Press release
This announcement is not an offer, whether directly or indirectly, in Australia, Canada, Hong Kong, Japan, New Zealand or South Africa or in any other jurisdiction where such offer pursuant to legislation and regulations in such relevant jurisdiction would be prohibited by applicable law. Shareholders not resident in Sweden or Finland who wish to accept the Offer (as defined below) must make inquiries concerning applicable legislation and possible tax consequences. Shareholders should refer to the offer restrictions included in the section titled “Important information” at the end of this announcement and in the offer document which was published on 23 June 2021. Shareholders in the United States should also refer to the section titled “Special notice to shareholders in the United States” at the end of this announcement and in the offer document. On 17 May 2021, WSIP Bidco, a private limited liability company formed on behalf of, and indirectly wholly owned by, West Street Global Infra
Taipei Exchange Launches Pioneer Stock Board to Support Innovative Enterprises30.7.2021 10:00:00 CEST | Press release
The Taipei Exchange, TPEx, launched Pioneer Stock Board (PSB) on July 20, 2021, which welcomed its first company on July 26. Pioneer Stock Board marks the evolution of the stock market into an innovation-friendly ecosystem. It aims to facilitate entry to capital markets for more innovative enterprises. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210730005008/en/ Taipei Exchange launches Pioneer Stock Board to support innovative enterprises (Photo: Business Wire) At the PSB Launch Ceremony, Premier Su Tseng-chang delivered the opening speech, emphasizing the government’s support. Su said, “Taiwan’s capital market breaks new ground today, by establishing this board. PSB will support innovative enterprises, a key driver of economic transformation, by providing companies with quick access to capital needed for continued growth.” Dr. Tien-mu Huang, Chairperson of Financial Supervisory Commission, remarked, “Innovation underpin
ITRS Group Continues Expansion With the Acquisition Of Opsview30.7.2021 10:00:00 CEST | Press release
ITRS Group, a leading provider of real-time monitoring and analytics software, has acquired 100% of Opsview Limited, a modern, scalable monitoring platform, which provides unified insight into dynamic IT operations on-premises, in the Cloud or hybrid. Opsview will remain and operate as a separate brand and entity. The purchase of Opsview aligns well with ITRS’ strategy to build, buy and partner to deliver smart, automated and predictive end-to-end monitoring solutions for increasingly complex IT estates across industries. This development follows the successful strategic acquisitions of Sumerian, OP5 and Uptrends. Guy Warren, CEO of ITRS commented: “Opsview is trusted by hundreds of businesses, government organisations and service providers globally. This acquisition will enhance our technological innovation, increase our portfolio capability, and provide continued expansion across our global support services.” Mike Walton, CEO and founder of Opsview said: “Partnering with ITRS represe
Schneider Electric Moves Forward With Its Sustainability Impact Targets, Mobilizing Support From Employees, Partners and Customers30.7.2021 08:32:00 CEST | Press release
Schneider Electric, the leader in the digital transformation of energy management and automation, published today its half-year progress overview on setting up and advancing on its 2021-2025 sustainability impact targets. Schneider Electric, named as the world’s most sustainable corporation 2021 by the Corporate Knights Global 100 Index, announced the acceleration of its sustainability strategy in January, aligned to its commitments regarding climate, resources, trust, equal opportunities, generations, and local communities. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210729006295/en/ Schneider Sustainability Impact - H1 Results (Graphic: Business Wire) Since then, the Group has successfully launched The Zero Carbon Project, its initiative to halve carbon emissions of its top supply chain partners by 2025, a call to action already joined by 91% of them. By engaging, training, and supporting the sustainable transformation
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom