Likee, the Biggest Rival of TikTok, Partners with Believe Digital Bringing a Library of Millions of Songs to Users
Users of Likee – the wildly popular short video app – have even more to sing and dance with thanks to its announcement today of a partnership with Believe Digital – one of the largest music service providers in the world. Inked on June 28th, the new cooperation will give app users access to a library of millions of songs.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200723005984/en/
(Photo: Business Wire)
Developed by BIGO Technology and released in 2017, Likee is a leading Singapore-based global platform for viewing and creating short-form mobile videos. It offers cutting-edge video shooting and editing tools, with more than 2,000 special effects available. It also encourages connection and conversation among users by gamifying viewing and interactions.
Recognized in January 2020 by Sensor Tower as one of the most popular apps in the world - ranking as the fourth most downloaded social media app, Likee has taken its market segment by storm over the past years, giving rival, TikTok, a run for its money as monthly active users have soared to 131 million in Q1 2020, representing a 121.9 percent year-over-year increase.
For its part, Believe Digital is a global leading independent music company, operating in 44 countries to date, and owns more than 20 of the world's top music labels. The partnership will encompass Likee’s core markets, such as the United States, United Kingdom, Russia and the CIS, Indonesia, Middle East, North Africa and Egypt.
For major short video platforms like TikTok and Likee, globalization is always achieved through localization. The newly announced partnership is identified as a strategic move of both parties towards a win-win situation by offering local customers global content and vice versa.
“We are very excited to partner with Believe Digital. Likee is dedicated to its mission of ‘Let You Shine’. I believe a more diverse music library will help further unleash the fullest potential of users’ creativity,” said Vice President, BIGO Technology. “As short video content continues to grow in popularity around the globe, we are proud to take the lead in developing a platform that not only entertains users but also brings influencers, brands, and organizations together as an evolving business ecosystem.”
Global PR Manager at Likee
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
BAT Highlights Serious Inaccuracies in EU e-Cigarette Review29.10.2020 10:56:00 CET | Press release
BAT has called on a European Commission scientific committee to enhance the quality of its ongoing review into e-cigarettes. BAT highlighted several serious flaws, the details of which it makes public today. The results of the review may pave the way for revisions to rules that affect millions of vapers across the EU. The SCHEER Committee (Scientific Committee on Health, Environmental and Emerging Risks) is an advisory body that was tasked with producing a scientific review of the health effects of e-cigarettes as part of the European Commission’s forthcoming review of the Tobacco Products Directive. The consultation period for this review has now closed. BAT’s response highlights major flaws with the methodology and conclusions of the review including that it: Fails to contextualize the risks of e-cigarettes relative to those associated with continued smoking. Makes inaccurate claims regarding e-cigarettes many of which have been widely debunked by the scientific and public health com
Icon Solutions Secures Strategic Investment From J.P. Morgan29.10.2020 10:15:00 CET | Press release
Icon Solutions, the specialist provider of world-class payment solutions and consultancy services, today announced a strategic investment from J.P. Morgan. Icon Solutions is a leading global provider of payments technology and expertise, with a proven track record developing, implementing and running innovative, mission critical transaction banking solutions. Icon has also defined, architected and built IPF: a cloud native, highly cost-effective and collaborative payments platform that combines open source technology with light-weight integration. “We’re excited to support Icon with this strategic investment as they look to continually build a simplified, collaborative payments ecosystem, driving emerging payments rails and innovation,” said Sara Castelhano, EMEA Head of Payments, Digital and Solutions, J.P. Morgan Wholesale Payments. Icon will invest in its technology and geographic reach, helping new and existing customers do more with less and realise the potential of payments in th
Airship Journeys Powers Massive Conversion Gains for Brands Across the Globe29.10.2020 09:30:00 CET | Press release
Customer engagement company Airship today detailed the amazing success three brand marketers have achieved using Airship Journeys to more quickly and easily improve the business impact of cross-channel customer journeys. The customer journeys these marketers have optimized have driven double- and even triple-digit percentage performance improvements over baselines established by control groups. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201029005340/en/ Airship Journeys enables an at-a-glance understanding of how cross-channel journeys are performing against business goals, trending performance lifts against control group baselines to direct optimization efforts and maximize business value. (Graphic: Business Wire) Airship Journeys combines everything marketers need to create, evaluate, test and optimize cross-channel customer engagement journeys in a single, intuitive visual UI. Only Airship Journeys allows marketers to
Realtek Semiconductor Selects Allegro DVT’s H.266/VVC Compliance Streams29.10.2020 08:57:00 CET | Press release
Allegro DVT, the leading provider of video codec compliance test suites and semiconductor video IPs, today announced that Realtek Semiconductor, one of the world's largest and most successful fabless semiconductor companies, has selected Allegro DVT’s VVC test streams and will be used to ensure compliance of Realtek’s products with the new emerging VVC video compression standard. Versatile Video Coding (VVC) is the latest video compression standard that was finalized in June 2020. The VVC codec has been conceived to be versatile and to address all video applications such as mobile telephony, VOD, Broadcasting, OTT streaming, videoconferencing, screen content, 360° and scalable coding and their requirements in terms of resolution, bitrates and latency. The Allegro DVT VVC test suite enables comprehensive coverage and verification of VVC decoders and ensures that decoders are fully compliant with all corner cases of the VVC specification. Furthermore, this VVC test suite is part of a bro
SES and CANAL+ Strengthen Partnership With Long-Term Extensions across Western Europe, Central Europe and Africa29.10.2020 08:50:00 CET | Press release
SES and CANAL+ have signed new long-term strategic agreements for satellite capacity across three geographies, strengthening the companies’ longstanding partnership and underlining the importance of satellite in delivering premium content to more than 10 million subscribers. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201029005375/en/ SES and CANAL+ Strengthen Partnership With Long-Term Extensions across Western Europe, Central Europe and Africa (Photo: Business Wire) The multi-transponder contract renewal extends SES and CANAL+ relationship to the end of the decade. It enables SES to support the French pay-TV operator in broadcasting its high-quality bouquets to millions of households around the world via 19.2 degrees East, 23.5 degrees East and 22 degrees West. The new contract represents additional secured backlog of over EUR 230 million and includes options for additional capacity and extensions. Partners with SES sin
Thales Launches Its Identity Verification Suite, a Secure Biometric Solution for Customer Onboarding29.10.2020 08:00:00 CET | Press release
Thales, world leader in digital security, has launched its Identity Verification Suite, in response to the rising need of remote client onboarding. With privacy and user experience as its heart, the IDV Suite enables a secure and 100%-AI identity verification service. It integrates the latest facial recognition technology, document security features recognition and machine learning engines. The solution addresses the Covid-19 environment with touchless interactions, allowing service providers to reach end users via their mobile handsets or the web. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20201029005392/en/ (Photo: Thales) Secure identity verification has become a crucial part of online security and digital onboarding, and constitutes a significant opportunity for businesses. In cases such as digital enrolment or KYC (Know Your Customer) regulations, ID verification is critical in order to efficiently detect fraud and th
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom