
Sweden welcomes the Strategic Alliance of the National Convention Bureaux of Europe to Gothenburg28.1.2025 10:00:00 CET | Göteborg & Co AB | Press Release
The Swedish Network of Convention Bureaus will play host to the first meeting of 2025 for The Strategic Alliance of the National Convention Bureaux of Europe (SANCBE), a network of 29 national destination marketing organisations, on 30–31 January. The global meetings sector is growing rapidly, and the alliance aims to strengthen Europe’s position as a destination for international business events.