Explore Gothenburg wherever you are – international launch of Digital Site Visits at IMEX 202613.5.2026 08:00:00 CEST | Göteborg & Co AB | Pressmeddelande
Gothenburg is taking the next step in developing digital site visits. What was a vision just a year ago has now become a fully developed solution, ready to use. The tool will be launched internationally at IMEX Frankfurt 2026 next week, giving meeting organisers the opportunity to explore the destination remotely during the decision-making and planning process. The initiative is gathered under the concept Welcome to Gothenburg – Wherever you are, reflecting how the destination can be made accessible regardless of where an organiser is located, before travelling to the city.